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Ecom · Service

Built for your brand.
Made to manage.

I design and build Shopify storefronts with reusable sections, responsive layouts and editing controls that make everyday updates straightforward.

RoleDesign, development, QA
ScopeTemplates, sections, components
PlatformShopify
FocusMobile and desktop

Storefront concepts with temporary Fellow product imagery. Layouts are illustrative, not client work or measured results.

sections/featured-product.liquid
01{% assign featured = section.settings.product %}02{% if featured != blank %}03  <h2>{{ section.settings.heading | escape }}</h2>04  {% render 'product-card',05    product: featured06  %}07{% endif %}
Render
storefront / preview
Liquid → product data → a reusable storefront section.Concept · temporary imagery
The problem

A theme should fit the way you sell.

Rigid templates and one-off fixes make a store harder to maintain. A considered set of reusable sections gives the brand room to grow without making every update a development task.

How it works

Four steps.

1. Define the system

Map content, catalogue needs and the templates the store requires.

2. Design the storefront

Create responsive layouts and a consistent set of components.

3. Build the theme

Build Liquid snippets, product templates and section schema with useful theme-editor controls.

4. Test and hand over

Check devices, accessibility and performance, then document editing.

snippets/product-card.liquid
01<a href="{{ product.url }}">02  {{ product.featured_image03    | image_url: width: 72004    | image_tag: loading: 'lazy' }}05  <h3>{{ product.title | escape }}</h3>06  <span>{{ product.price | money }}</span>07</a>
Collection gridFeatured productsRecommendations
A product-card snippet, reused across the theme.Illustrated workflow
sections/featured-product.liquid · schema
01{% schema %}02{03  "name": "Featured product",04  "settings": [05    { "type": "text", "id": "heading",06      "label": "Heading",07      "default": "Daily ritual" },08    { "type": "product", "id": "product",09      "label": "Product" }10  ],11  "presets": [{ "name": "Featured product" }]12}13{% endschema %}
HeadingDaily ritual
Section schema gives the store team editing controls.Illustrated workflow
The design

Liquid components. Every screen.

desktop / collection
FORM / COFFEEShop   About   Bag
MADE FOR EVERY DAY

Daily ritual

Objects worth making time for.

Explore the collection
Temporary kettle product image
Thoughtful designEveryday essentialsBuilt to last
One section system, composed for desktop.Concept · temporary imagery
mobile / storefront
FORM / COFFEEShop   About   Bag
MADE FOR EVERY DAY

Daily ritual

Objects worth making time for.

Explore the collection
Temporary kettle product image
Thoughtful designEveryday essentialsBuilt to last
The same content, adapted for a smaller screen.Concept · temporary imagery
Results
—

Result placeholder: page performance

—

Result placeholder: accessibility checks

—

Result placeholder: store-team editing feedback

What I do

From the first idea to delivery.

  • Storefront design
  • Liquid development
  • Reusable sections
  • Theme settings
  • Responsive layouts
  • Accessibility
  • Performance
  • Handover